A Marketer’s Dream
Posted by Brian Wong on Apr 19, 2009, under AerInterest
Thanks to Twitter, consumers are now posting messages about what they want, what they’re craving, where they are going, what they do, who they’re going to see, what events they’re attending – and more. The list goes on – and as a result, marketers are bathing in a sea of consumer data glory.
The fact is, consumers are now helping target and segment themselves. The next step is to create the tools to help expedite and aggregate this process. With Twitter search tools becoming more and more advanced, it’s only a matter of time.
